by David and Shadra Bruce | Branding and Visibility
There is a misconception that, as a business leader, you have to package yourself for the benefit of the consumer. However, when Facebook’s COO Sheryl Sandberg was asked during a recent event about the importance of personal brands, her honest answer surprised the...
by David and Shadra Bruce | Branding and Visibility, Facebook, SMB Solutions, Social Media
We have previously offered suggestions on how to use Facebook effectively as a business tool. Yet, as the platform continues to evolve, so must your implementation strategy likewise expand. Facebook Live can also be employed as part of your marketing plan to increase...
by Shadra Bruce | Blog, Branding and Visibility, Facebook, Google, LinkedIn, Social Media, Twitter
DaSh factor LLC has published a new report: Why Every CEO Should be on Social Media. CEOs, especially those in the B2B space, have shown a reluctance to embrace social media beyond the standard LinkedIn profile, but this report demonstrates the countless benefits...
by Shadra Bruce | Branding and Visibility
Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most.–Tony Hsieh Tony Hsieh, CEO of Zappos, understands something that...
by David and Shadra | Branding and Visibility
Our efforts with our clients are far more aligned with improving their overall digital footprint, thought leadership, and networking than simply focusing on making a sale. Your investment in social media engagement, content marketing and branding is not measured...