by David and Shadra Bruce | Branding and Visibility, Content
There is no doubt about the power of storytelling. The ways that we, as humans, connect and relate to one another involves story one hundred percent of the time. We are constantly telling parts of story, whether the story is our personal history, or the collective...
by David and Shadra Bruce | Branding and Visibility, Social Media
Providing mediocre customer service has never been a marketing tactic that has proved successful for any business. It’s common sense that if you treat your customer’s poorly, they won’t come back. Before the digital age, angry customers would bad-mouth you to their...
by David and Shadra Bruce | Branding and Visibility, Content
We all want to be content gurus, providing content marketing strategies that are engaging, relevant, and in alignment with the vision and brand our respective companies. These 4 companies have proven that amazing content, brand loyalty, and even a social justice...
by David and Shadra Bruce | Branding and Visibility, SMB Solutions
Running a business is about more than providing excellent service. Service is important, but first you have to get people through your doors and to your website. Your marketing strategy is an important component, but there are certain elements of your brand that you...
by David and Shadra Bruce | Branding and Visibility
Driving traffic to your website is not an easy task. Website traffic must develop organically, which can take a lot of time, effort, and sometimes dollars. However, if you want your business to get off the ground and truly be successful, you need that traffic. Your...
by David and Shadra Bruce | Branding and Visibility
Most of us are probably aware of what could potentially become the latest PR “oops.” IHOP is temporarily swapping its classic brand name for IHOb, an acronym that represents the International House of burgers. Unfortunately, Twitter is already having their way with...
