by Shadra Bruce | Entrepreneurship
(a CommunicationsMatch Article) Sometimes lightning strikes, and we have the opportunity to work for clients we believe in that can also help grow our businesses. That’s what happened with CommunicationsMatch™ – a client and a resource for freelancers as...
by Shadra Bruce | Branding and Visibility, Content, Social Media
Technology and market trends continue to change how businesses engage with consumers, and the coming year has a lot to offer in terms of social media and content marketing. Accordingly, it’s time to ramp up your marketing strategy for 2018. Your business needs a fresh...
by Shadra Bruce | Branding and Visibility, Content
Search engine optimization, or SEO, has been an internet buzzword since the early 2000s. However, that’s exactly why most SEO strategies is essentially ineffective when it comes to improving your search engine visibility in general, on Google in particular. Several...
by Shadra Bruce | Social Media
Social media platforms, such as Twitter, Facebook, and LinkedIn, can help you increase your sales and grow your markets. And while these platforms are widely used in virtually every industry, Snapchat (now Snap) is another social networking site that is worth...
by Shadra Bruce | Content
Old-fashioned SEO tactics DO NOT WORK. You will get you sanctioned by Google. Every optimization effort you make needs to be above-board and carefully planned to ensure you are using tactics that will help you gain visibility. The main focus of your content marketing...