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4 Companies with Amazing Content that Inspires

4 Companies with Amazing Content that Inspires

by David and Shadra Bruce | Branding and Visibility, Content

We all want to be content gurus, providing content marketing strategies that are engaging, relevant, and in alignment with the vision and brand our respective companies. These 4 companies have proven that amazing content, brand loyalty, and even a social justice...
How to Manage Multiple Clients While Keeping Your Sanity Intact

How to Manage Multiple Clients While Keeping Your Sanity Intact

by David and Shadra Bruce | Business Leadership, SMB Solutions

In any given month, we find ourselves managing a sizable number of Twitter and Facebook accounts, as well as writing well over 100,000 words of content. Additional duties include providing consultation, building and updating websites, editing books, and creating...
Building Collaborative Relationships with Clients Starts with Empathy

Building Collaborative Relationships with Clients Starts with Empathy

by David and Shadra Bruce | Business Leadership

Technology has made collaboration incredibly seamless for businesses and clients around the world, and it’s impressive what can be accomplished on a global scale. When we toss about the term “collaboration,” at least in a business sense, we think of Skype calls,...
The 5 Most Common Content Marketing Mistakes

The 5 Most Common Content Marketing Mistakes

by David and Shadra Bruce | Blog, Content

You’ve heard it before: Content is king. But what does that truly mean to small businesses and entrepreneurs trying to make waves in a big pond? Millions of blog posts go up every day, but only the best content finds relevance. Most content is simply reprocessed,...
How to Differentiate your Business from your Competition

How to Differentiate your Business from your Competition

by David and Shadra Bruce | Branding and Visibility, SMB Solutions

Running a business is about more than providing excellent service. Service is important, but first you have to get people through your doors and to your website. Your marketing strategy is an important component, but there are certain elements of your brand that you...
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