by Shadra Bruce | Branding and Visibility, Content, Social Media
Technology and market trends continue to change how businesses engage with consumers, and the coming year has a lot to offer in terms of social media and content marketing. Accordingly, it’s time to ramp up your marketing strategy for 2018. Your business needs a fresh...
by David and Shadra Bruce | Content, Google, SEO
No one said that content marketing was easy. Actually, we take that back. Some people do tell you that content marketing is easy, and they make promises like, “We can have you on page one of Google in no time.” Unfortunately, there are still companies...
by Shadra Bruce | Branding and Visibility, Content
Search engine optimization, or SEO, has been an internet buzzword since the early 2000s. However, that’s exactly why most SEO strategies is essentially ineffective when it comes to improving your search engine visibility in general, on Google in particular. Several...
by David and Shadra Bruce | Blog, Content
Job-seeking professionals would never consider sending out weak résumés, designed with fancy lettering and rich colors yet void of information detailing solid educational achievements and work experience. They understand that a solid résumé is the only way to be...
by David and Shadra Bruce | LinkedIn
Having discussed the benefits of using Twitter and Facebook to enhance your business, it seems fair that some time should be spent exploring another medium that can be invaluable to your organization: LinkedIn. LinkedIn is significantly different than traditional...
