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5 Strategies for Small Business Success

5 Strategies for Small Business Success

by David and Shadra Bruce | Entrepreneurship, SMB Solutions

Running a small business is demanding work. Despite the challenges of running our own business, we couldn’t be happier with our accomplishments – and the ability we have to work from anywhere other than an office cubicle. We’ve been building our business for several...
Authenticity as a Social Media Marketing Strategy

Authenticity as a Social Media Marketing Strategy

by David and Shadra Bruce | Branding and Visibility, Social Media

There is a careful line between remaining professional and allowing your personal life to shine through on your business page. Determining how to post something genuine that is also aligned with your brand can be challenging, but it’s an effort worth making to really...
Repurpose Your Content Again and Again (and Again)

Repurpose Your Content Again and Again (and Again)

by David and Shadra Bruce | Content

We’ve been writing content for a client for several years. They recently wrote explaining how impressed they were with the volume and quality of content they’d amassed, but wondered if there was any way to reuse some of the older content to breathe new life into it,...
Event Marketing Can Help Your Business

Event Marketing Can Help Your Business

by David and Shadra Bruce | Event Marketing

With the availability of technology and social media, event marketing is no longer restricted to big corporations. Companies of any size can capitalize on this influential marketing strategy, and every business should. Event marketing is an affordable way to establish...
How to Get Page One Results on Google

How to Get Page One Results on Google

by David and Shadra Bruce | Content, Google, SEO

No one said that content marketing was easy. Actually, we take that back. Some people do tell you that content marketing is easy, and they make promises like, “We can have you on page one of Google in no time.” Unfortunately, there are still companies...
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  • Repurposing Your Content for a Business Audience
  • Using Retargeting to Secure More B2B Leads in 2020
  • Connecting to Customers Through Storytelling
  • Learning from Holiday Marketing Campaigns
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