by David and Shadra Bruce | Social Media
There is little doubt that social media advertising plays a key role in successful content marketing campaigns. Hence the willingness of most business owners to jump on the bandwagon and include it in their marketing strategies. However, when the idea of paid social...
by David and Shadra Bruce | Branding and Visibility
Driving traffic to your website is not an easy task. Website traffic must develop organically, which can take a lot of time, effort, and sometimes dollars. However, if you want your business to get off the ground and truly be successful, you need that traffic. Your...
by David and Shadra Bruce | Facebook, Social Media
Continuing our Social Media 101 series, we turn our attention to one of the most dominant and most popular social media platforms, Facebook. Recent struggles may have many users wondering what will happen next to this social media powerhouse. At this point, even with...
by Shadra Bruce | Branding and Visibility, Content, Social Media
Technology and market trends continue to change how businesses engage with consumers, and the coming year has a lot to offer in terms of social media and content marketing. Accordingly, it’s time to ramp up your marketing strategy for 2018. Your business needs a fresh...
by David and Shadra Bruce | Branding and Visibility, Social Media
There is a careful line between remaining professional and allowing your personal life to shine through on your business page. Determining how to post something genuine that is also aligned with your brand can be challenging, but it’s an effort worth making to really...