607-377-7561 info@dashfactor.com
  • Facebook
  • Twitter
  • RSS
  • Facebook
  • Twitter
  • RSS
DaSh factor
  • Home
  • Branding & Visibility
    • Content Marketing
    • Social Media Management
  • Web Design
  • Author Marketing & Support
    • Editing & Proofreading Services
    • Ghostwriting Services
  • Blog
  • Contact Us
  • About DaSh factor
    • Dave
    • Shadra
    • Testimonials
Select Page

Content Marketing vs Content Strategy: You Can’t Have One Without the Other

by David and Shadra Bruce | Jan 10, 2019 | Content, SEO

In a digital era where every aspect of how you promote your brand matters, businesses are often confused trying to understand the differences between content marketing and content strategy. These two components of a successful business plan may sound similar, but they...
Marketing Strategy by Generation

Marketing Strategy by Generation

by David and Shadra Bruce | Mar 20, 2018 | Branding and Visibility, Content, Social Media

When developing a marketing strategy, many companies rely too heavily on generational generalizations to target an audience. For instance, all Gen Zers are typically considered to be digital natives, so the impulse is to market to them accordingly, not realizing that...
You Aren’t a Brand; You’re a Person

You Aren’t a Brand; You’re a Person

by David and Shadra Bruce | Sep 14, 2017 | Branding and Visibility

There is a misconception that, as a business leader, you have to package yourself for the benefit of the consumer. However, when Facebook’s COO Sheryl Sandberg was asked during a recent event about the importance of personal brands, her honest answer surprised the...

Up for Discussion

  • Repurposing Your Content for a Business Audience
  • Using Retargeting to Secure More B2B Leads in 2020
  • Connecting to Customers Through Storytelling
  • Learning from Holiday Marketing Campaigns
  • Why Paid Social Media Advertising Is the Way to Go for B2B Marketers and Businesses
  • Facebook
  • Twitter
  • RSS
© DaSh factor LLC 2017