by David and Shadra Bruce | Content, SEO
In a digital era where every aspect of how you promote your brand matters, businesses are often confused trying to understand the differences between content marketing and content strategy. These two components of a successful business plan may sound similar, but they...
by David and Shadra Bruce | Content
Creating good great content can be a struggle. It takes a lot of time, research, and dedication to create and promote content that engages your target audience. But it doesn’t matter how amazing your content is if you don’t have a compelling title to attract your...
by David and Shadra Bruce | Content
Writing can be the best and worst part of a content marketing strategy. Inspiration can strike you and you find that your words magically flow from pen to paper… or from fingertips to keyboard. The question then becomes: Does your audience want to read what you wrote?...