by David and Shadra Bruce | SMB Solutions, Social Media
How much of your business depends on the annual holiday shopping season? If you’re like many companies, it can be up to one-third of your bottom line, all because of what people choose to do (or not do) at the end of the year. But the thing is, the holiday...
by David and Shadra Bruce | Business Leadership, SMB Solutions
Earning new business is tough. Acquisition costs are a huge portion of a marketing budget, but many businesses neglect the best marketing strategy: leveraging from your existing clients. Most of our own projects and new clients have come from word-of-mouth referrals....
by David and Shadra Bruce | SMB Solutions, Social Media
Influencer marketing dominated 2018, but some businesses are still questioning the relevancy of this marketing strategy. Influencer marketing is effective. They trust the people they follow on social media channels and tapping into the right source can be lucrative...
